IronPlane's Adobe Commerce Services

IronPlane Specializes in Adobe Commerce Websites

Specifically, we help both B2B and B2C companies by:

• Finding the best solutions for their individual needs, based on business goals and operational challenges. Our work is focused on the idea that business priorities should drive the technology, not the other way around. That’s why we take the time to research how our clients’ businesses work, what goals they have, and how their Adobe Commerce site should help them get there.
• Becoming a long-term, trusted agency partner. We don’t treat client work like a one-time contract. Instead, we aim to support businesses over time by keeping their sites updated and secure, finding new ways to improve them, and overall — being a reliable partner for all things Adobe Commerce.
• Making their sites faster, improving the user experience (UX), and optimizing conversion rates. Our team of Adobe Commerce developers, designers, and project managers analyze the performance of our clients’ sites and uncover opportunities for improvement — be it from a purely technical perspective, UX perspective, or both.
• Working on custom development projects. From entire eCommerce websites to custom checkouts, themes, modules, pricing pages, systems integrations, and product configurators — you name it, we’ve probably already built it.

As an eCommerce agency focused on Adobe's commerce technologies (Magento and Adobe Commerce) for 10+ years, we’ve tackled projects in many industries and developed a project management process based on transparency and clear communication. Learn more about our Adobe Commerce development services here.

In this article, we’ll walk you through the exact process we use for each client engagement, as well as all the Adobe Commerce services we offer, so you know what to expect when working with us.

The IronPlane Process

In this section, we’ll walk you through the exact process we use for each client engagement.

Before we dive in, note that while each business has unique needs and challenges, we maintain a few key principles throughout all projects:

• Long-term view: Since our goal is to be a reliable strategic partner (and not a “job shop”), we take the time to become experts in both your website and your business. Thanks to this long-term approach, most of our clients have been with us for years.
• Transparency: Because we track everything we do, our clients can always monitor our work, including which tasks we’re currently working on, which ones we’ve completed, how much time we spent on them, and how much we charge.
• Creativity: We’ve been working on Magento projects for over 10 years, with both B2B and B2C brands in many different industries. Thanks to this depth and breadth of eCommerce experience, we’ve gathered many ideas and best practices, which we can tailor to your specific needs.
• Flexible development process: Our development team can work closely with your in-house developers or operate independently. It’s your call.

Now, let’s look at the IronPlane process and methodology in detail.

Free Consultation Call

Before we start any project, we do a free consultation call, which has two objectives:

1. To help us understand your eCommerce goals and the current problems with your site (site speed, bugs, lack of integrations, etc).
2. To determine if our services would be the right fit for your needs, based on your technical challenges and business goals.

Again, our priority is to help you make the best decisions from both a financial and technical standpoint. That’s why we move on to the next stage only if we see a match between what we offer and what’s right for your business.

Business Discovery and Code Audit

One of our first tasks with new clients is to understand the business priorities that their site must support. This is a crucial step in our long-term partnership approach because it ensures our work is always aimed at helping you reach your business goals.

We offer three different audit options at this stage:

• Free Audit, where we look at your site’s theme, extensions, modules, and security, and provide a brief analysis highlighting areas you could make changes.
• Code Audit, where our team analyzes your site’s backend and frontend code and provides suggestions to improve website performance.
• Comprehensive Site Audit (our recommended option), which combines the two options above — with an additional focus on UX, site speed, accessibility, SEO, and an added Business Discovery element. This extensive analysis goes over your business goals while reviewing analytics and key performance indicators (KPIs).

Project Planning, Deployment, and Reporting

After the business discovery and code audits, you’re matched with a dedicated Solutions Specialist who acts as a strategic partner between you and our dev team. They will help you:

• Clarify what tasks must be completed during the project.
• Prioritize these tasks based on your technical and business goals.

Only after this strategic planning is done do we kick off website projects. 

During our engagement, your Solutions Specialist will provide regular updates on how things are going and answer any questions you have. And because transparency is one of our core principles, we give you access to the project management tools we use, so you can always see what we’re working on.

Read more: How to Choose a Dedicated Magento Developer | Best Practices

IronPlane's Services

Following is a brief overview of our Magento and Adobe Commerce services.

IronPlane Magento and Adobe Commerce Services

• Site Audits: Again, we offer three types of audits. We can focus exclusively on code quality, including core files, themes, and modules. Or we recommend our comprehensive audit, where we can analyze both your code quality and real-world performance, alongside your business goals and KPIs.
• Custom Development: We build sites, extensions, modules, custom integrations, internal sales tools, catalogs with relevant product recommendations, and everything else in between.
• Platform Upgrades: Our team keeps your site updated to the latest version of Adobe Commerce. This ensures you get the latest security patches and other benefits that come with new releases, like better site speed, accessibility, and SEO.
• Systems Integrations: The more connected your tech stack is, the more operationally efficient your business will be.
• Support and Optimization: We proactively maintain and improve your site’s speed, conversions, reliability, and security over time.
• UX Review and Design: Our team finds ways to improve UX and conversions by analyzing your site and diving deep into your users’ behavior and pain points.
• Managed Hosting: We create the most suitable hosting environment for your site, based on factors like database calls, daily traffic volume, seasonal spikes, geographic visitor distribution, and order volumes.

• Security and Monitoring: Similar to the Magento Site Audit, we also offer three different security and monitoring options, as you can see in the screenshot below.

We’ve spent over 10 years applying our eCommerce design and development methodology to B2B and B2C businesses in various industries. If you’re looking for a reliable agency partner who knows the ins and outs of the Adobe's commerce ecosystem and is prepared to support your site long-term, we are ready to help.