case study:
gat creek

Gat Creek launches hybrid B2C / B2B eCommerce website with product visualizer.

The primary goal for Gat Creek was to create an online product catalog that would facilitate the type of personalization necessary to make it very easy for customers to place an order. The company recognized that it would need a custom solution. Gat Creek has confidence that the Magento platform will continue to be a good fit as they scale in size and sophistication.

Watch client success video

case study:
gat creek

Gat Creek launches hybrid B2C / B2B eCommerce website with product visualizer.

The primary goal for Gat Creek was to create an online product catalog that would facilitate the type of personalization necessary to make it very easy for customers to place an order. The company recognized that it would need a custom solution. Gat Creek has confidence that the Magento platform will continue to be a good fit as they scale in size and sophistication.

Watch client success video

case study:
gat creek

Gat Creek launches hybrid B2C / B2B eCommerce website with product visualizer.

The primary goal for Gat Creek was to create an online product catalog that would facilitate the type of personalization necessary to make it very easy for customers to place an order. The company recognized that it would need a custom solution. Gat Creek has confidence that the Magento platform will continue to be a good fit as they scale in size and sophistication.

Watch client success video
+25%
Revenue
+21.2%
Average Order Value
+23%
Conversion Rates
+25%
Revenue
+21.2%
Average Order Value
+23%
Conversion Rates
+25%
Revenue
+21.2%
Average Order Value
+23%
Conversion Rates

“Access to a worldwide community of development talent makes it easier for us to invest in a website at our relatively small scale. We have confidence that the Magento platform will continue to be a good fit as we scale in size and sophistication.”

David Petersen / VP of Marketing and Brand Development at Gat Creek

“Access to a worldwide community of development talent makes it easier for us to invest in a website at our relatively small scale. We have confidence that the Magento platform will continue to be a good fit as we scale in size and sophistication.”

David Petersen / VP of Marketing and Brand Development at Gat Creek

“Access to a worldwide community of development talent makes it easier for us to invest in a website at our relatively small scale. We have confidence that the Magento platform will continue to be a good fit as we scale in size and sophistication.”

David Petersen / VP of Marketing and Brand Development at Gat Creek

problem

the challenge

Gat Creek offers made-to-order furniture crafted by hand. Working with three wood species, 64 finishes, and a variety of hardware options, the company is built to accommodate an extensive range of customization options. Properly highlighting this vast selection of products has historically been a challenge. Print catalogs and store displays typically undersell the products.

problem

the challenge

Gat Creek offers made-to-order furniture crafted by hand. Working with three wood species, 64 finishes, and a variety of hardware options, the company is built to accommodate an extensive range of customization options. Properly highlighting this vast selection of products has historically been a challenge. Print catalogs and store displays typically undersell the products.

problem

the challenge

Gat Creek offers made-to-order furniture crafted by hand. Working with three wood species, 64 finishes, and a variety of hardware options, the company is built to accommodate an extensive range of customization options. Properly highlighting this vast selection of products has historically been a challenge. Print catalogs and store displays typically undersell the products.

THE SOLUTION

IronPlane helped Gat Creek set up a Magento eCommerce site that highlights its products and customization options beautifully.

  • Perform channel analysis (B2B and B2C).
  • Perform product architecture analysis.
  • Architect products to allow for onsite visualization.
  • Analyze omni channel requirements to maximize dealer participation.
  • Install 3D custom product visualizer.
  • Integrate fulfillment with retailers and factory direct.

THE SOLUTION

IronPlane helped Gat Creek set up a Magento eCommerce site that highlights its products and customization options beautifully.

  • Perform channel analysis (B2B and B2C).
  • Perform product architecture analysis.
  • Architect products to allow for onsite visualization.
  • Analyze omni channel requirements to maximize dealer participation.
  • Install 3D custom product visualizer.
  • Integrate fulfillment with retailers and factory direct.

the SOLUTION

IronPlane helped Gat Creek set up a Magento eCommerce site that highlights its products and customization options beautifully.

  • Perform channel analysis (B2B and B2C).
  • Perform product architecture analysis.
  • Architect products to allow for onsite visualization.
  • Analyze omni channel requirements to maximize dealer participation.
  • Install 3D custom product visualizer.
  • Integrate fulfillment with retailers and factory direct.

the results

IronPlane helped Gat Creek create an eCommerce site that highlights its products and customization options beautifully.
Customers can view available wood and paint types, pairing these features easily with the finishes that are available with each option.
The new site has facilitated stronger connections between consumers and retail partners since its launch.
Shortly after unveiling, Gat Creek saw increased levels of productivity in the recruitment area.
Conversions increased for prospects in target channels, and consumers began submitting rich, informed inquiries.
Interior designers, now able to fully appreciate the product line online, have submitted account applications to Gat Creek, which has enabled the company to further expand its reach.
solution

the results

  • IronPlane helped Gat Creek create an eCommerce site that highlights its products and customization options beautifully.
  • Customers can view available wood and paint types, pairing these features easily with the finishes that are available with each option.
  • The new site has facilitated stronger connections between consumers and retail partners since its launch.
  • Shortly after unveiling, Gat Creek saw increased levels of productivity in the recruitment area.
  • Conversions increased for prospects in target channels, and consumers began submitting rich, informed inquiries.
  • Interior designers, now able to fully appreciate the product line online, have submitted account applications to Gat Creek, which has enabled the company to further expand its reach.
solution
solution

the results

  • IronPlane helped Gat Creek create an eCommerce site that highlights its products and customization options beautifully.
  • Customers can view available wood and paint types, pairing these features easily with the finishes that are available with each option.
  • The new site has facilitated stronger connections between consumers and retail partners since its launch.
  • Shortly after unveiling, Gat Creek saw increased levels of productivity in the recruitment area.
  • Conversions increased for prospects in target channels, and consumers began submitting rich, informed inquiries.
  • Interior designers, now able to fully appreciate the product line online, have submitted account applications to Gat Creek, which has enabled the company to further expand its reach.

Start estimating
your project

Tell us about your business and we’ll create a custom plan to improve, upgrade, and elevate your website.

Contact us

Start estimating
your project

Tell us about your business and we’ll create a custom plan to improve, upgrade, and elevate your website.

Contact us

Start estimating
your project

Tell us about your business and we’ll create a custom plan to improve, upgrade, and elevate your website.

Contact us