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Jeff Zoldy

Jeff is an editor, writer, and marketer with years of agency and client experience alike. At IronPlane, he serves as a Technical Writer, creating eCommerce-focused content for the website, blog, and social media channels designed to keep people informed on everything happening in the world of digital commerce — including news, guides, trends, thought leadership, and beyond.

SEO Strategies for Boosting Your Magento Store's Search Rankings

SEO Strategies for Boosting Your Magento Store's Search Rankings

Are you looking to improve your Magento store's visibility in search engine results pages (SERPs)? Implementing effective SEO strategies is crucial for driving organic traffic and increasing sales.

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Migrating to Magento 2 Commerce: A Comprehensive Guide

Migrating to Magento 2 Commerce: A Comprehensive Guide

Are you considering upgrading your eCommerce platform to Magento 2 Commerce? This comprehensive guide will walk you through the specifics of migrating to Magento 2 Commerce edition, highlighting the key considerations, benefits, and steps involved in the process.

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Psychological Triggers in eCommerce

Psychological Triggers in eCommerce: Using Behavioral Targeting to Boost Conversions

In the world of eCommerce, understanding the psychology behind consumer behavior is key to driving sales and boosting conversions.

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ecommerce integrations plug

A Comprehensive Guide to Integrations for eCommerce Platforms

Enhance your eCommerce store with integrations — this guide covers everything you need to know about integrating tools to optimize for success.

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Magento Development in 2024: 10 Upcoming Trends to Watch

Magento Development in 2024: 10 Upcoming Trends to Watch

Progressive Web Applications (PWAs) are set to revolutionize the Magento eCommerce experience in 2024. With Magento's PWA Studio, developers can create fast, responsive, and engaging user experiences across devices.

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Connecting ERP Systems for Improved Inventory and Order Management

Connecting ERP Systems for Improved Inventory and Order Management

Enterprise Resource Planning (ERP) systems are vital for businesses looking to streamline their operations, enhance efficiency, and improve overall performance.

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Harnessing the Power of Influencer Marketing for eCommerce

In today's digital age, influencer marketing has become a game-changer for eCommerce brands looking to expand their reach, boost brand awareness, and drive sales.

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Analyzing Customer Behavior for Better eCommerce Strategies

Analyzing Customer Behavior for Better eCommerce Strategies

Customer behavior analysis involves the systematic examination and evaluation of how customers act, react, and make decisions in various contexts

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Magento PWA Development: Building Lightning-Fast Storefronts for Enhanced User Experience

Magento PWA Development: Building Lightning-Fast Storefronts for Enhanced User Experience

In the fast-paced world of eCommerce, delivering an exceptional user experience is paramount. With the rise of mobile shopping, businesses need to adapt their strategies to cater to the needs of tech-savvy consumers.

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outdoor home goods ecommerce backyard

Best Features & Tools to Add to Your Outdoor Home Goods eCommerce Website

Discover the best features and tools to enhance your outdoor home goods eCommerce website. Boost user experience, sales, and engagement with these tips.

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ecommerce kpis key performance indicators

Top Tools You Can Use to Track & Report on eCommerce KPIs

Discover the top tools to track and report on eCommerce KPIs, enhancing your business performance with insightful data analysis and reporting.

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Beyond A/B Testing: Multivariate Testing Techniques for Maximizing eCommerce Conversions

Beyond A/B Testing: Multivariate Testing Techniques for Maximizing eCommerce Conversions

Are you looking to take your eCommerce conversions to the next level? While A/B testing is a great starting point, multivariate testing allows you to dive deeper and uncover the optimal combination of elements to skyrocket your sales.

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