Leading eCommerce Development Agencies IronPlane and Snowdog Announce Strategic Merger

Merger Expected to Strengthen and Expand Services in US and Europe

Leading eCommerce development agencies IronPlane of Portland, Maine and Snowdog of Poznań, Poland today announced their merger, following years of successful partnership, collaboration, and shared vision in delivering top-tier eCommerce solutions to a diverse range of clients.

The newly merged company will be led by Robert Giovannini as CEO, with Kuba Zwoliński acting as Chief Experience Officer. Their continued leadership will ensure a seamless transition and will help drive the company forward with a unified vision. The combined leadership team brings decades of experience and a proven track record of success in the eCommerce sector.

Building on a Strong Foundation

The companies’ history and shared experiences have laid a strong foundation for this merger. For over a decade, IronPlane and Snowdog have worked closely together, combining their expertise to provide unparalleled service to their respective clients. This merger represents the natural progression of their relationship, allowing the newly formed entity to leverage their combined resources, talent, and innovation to better serve the eCommerce industry both in the US and in Europe. 

Enhancing Capabilities and Services

Together, the newly formed team is a formidable international commerce agency, better positioned to attract and land exciting new clients. The knowledge and skills within the teams complement each other perfectly, strengthening their capabilities and enhancing their ability to provide exceptional customer support across different time zones with greater ease.

Snowdog has been renowned for its exceptional technical capabilities, while IronPlane has built a reputation for supporting clients as partners with strategic visioning that informs technical delivery. Together, they will offer a comprehensive suite of services, including:

• Custom eCommerce platform development including Magento, Adobe Commerce Cloud, BigCommerce, commercetools, Akinon, and Shopify
• Custom mobile app development and in-store solutions for unified commerce
• Strategic consulting and digital transformation
• Advanced UX/UI design
• Data-driven marketing solutions
• Seamless system integrations

Shared Values and  Vision

According to Robert Giovannini, CEO of IronPlane, “both of our teams have similar approaches to people and business, grounded in mutual values and a commitment to excellence. This merger is a testament to our shared vision and the synergy of our skills, providing an opportunity to grow by merging two strong markets and uniting two dynamic teams.”

"Our merger with Snowdog marks a significant milestone in our journey," added Robert. "By joining forces, we are not only expanding our capabilities but also reinforcing our commitment to delivering exceptional value to our clients. Together, we are stronger and better equipped to navigate the complexities of the eCommerce industry."

According to Kuba Zwoliński, CEO of Snowdog, “Bob and I have collaborated since 2011, each of us independently building our agencies with a shared emphasis on our people, our clients, and the solutions we create. This merger is a natural progression that enables us to provide even greater value to these key groups.”

Kuba added, "This merger is about growth and innovation. Our clients will benefit from a more robust service offering, enhanced by the shared knowledge and expertise of both agencies. We are excited about the future and the opportunities this merger will create for our clients and our team."

About IronPlane

CEO Robert Giovannini discovered the value of eCommerce when his business of selling custom-made chess sets exploded through the online channel he built. Subsequent work building sites for friends and word-of-mouth clients was the start of the IronPlane agency. Over the next 12 years, Bob carefully built his team of highly skilled designers, developers, and solutions specialists to meet the needs of his growing client list.

About Snowdog

The Snowdog story began in 2006 when Kuba and a few skilled developers recognized Magento's potential and introduced it to the Polish market as one of the pioneering local expert teams in this technology. Today, with over 100 projects and numerous industry awards to its name, Snowdog has evolved into a full-service digital agency supporting clients across eCommerce, mobile apps, robotics, kiosks, and more.

The team has grown to include more than 70 talented specialists, and the results of their hard work have spread far beyond Poland and across the world. Throughout all the changes and growth, at its core, Snowdog remains true to the values it was built on: aiming for excellence, driving innovation regardless of time constraints, and being a trusted partner and advisor to every client.