Progressive Web Apps – the best of both worlds
Progressive web apps are web applications designed to work on any web browser or any smartphone. PWAs are simple and easy to use like native apps, but because they are used within a web browser, they work faster and don’t require as much data usage. For these reasons, they are available to a much broader range of users and you aren’t limited by app store requirements.
PWAs are the future of mobile shopping
By 2021, $3.56 trillion purchases will be completed on mobile. This is driving a strong demand for cutting edge, mobile-first user experiences for online stores. In order to compete effectively and convert your visitors, leveraging technologies like PWAs is crucial. In fact, over 70% of users will switch from a mobile site to one that is easier to use.
How PWA development can drive eCommerce success
You can elevate and expand your mobile presence by adding PWA features and capabilities. We can investigate your current mobile experience and recommend improvements that will align with your business goals. The design and ever-growing features and capabilities of PWAs can lead to better user engagement and increased average order values.
Advantages: How PWA development can bring more value to your business
- PWAs perform faster and reduce data drain on smartphones when compared to native apps.
- They work on any platform, giving customers a smooth and consistent shopping experience across their smartphones, desktops, and tablets.
- Expand your reach by allowing users to add your site to their home screen, without needing to go through an app store.
- PWA features are cheaper to develop, improve, and maintain than native apps, but their capabilities are continuously growing.
How we can help
We’ll take a deep dive into your brand and mobile experience, looking at all aspects of your online store. We’ll perform research to understand your users, and uncover where usability issues are holding you back. Our team will propose solutions to these issues, which we can implement and re-evaluate to continuously improve your mobile shopping experience.
Learn more about PWAs and security issue here