B2B eCommerce Platform: Find the Best Platform for Your Business

This is an exciting time for prospective entrepreneurs interested in starting online businesses.  The internet has revolutionized entrepreneurial success by making it easy for anyone to launch an online store.  Entrepreneurs no longer require a large amount of capital to start an eCommerce business. With the right tools, launching into the virtual landscape has become […]

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Top 5 eCommerce Conferences to Attend

The internet has truly revolutionized eCommerce. Gone are the days of having to go to the grocery store to pick up a roll of toilet paper. Consumers can order whatever they please and have it shipped directly to their doorstep, often within 24 to 48 hours. Modern shoppers don’t even have to go inside Walmart […]

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Magento 1 vs Magento 2: Find Out What’s New and Why You Should Upgrade

eCommerce is constantly evolving.  Keeping up with consumer demands is at the heart of creating the ultimate user experience.  As customers’ behaviors change, meeting their needs can become an increasingly complex task.  Any successful online entrepreneur will attest to the importance of continually updating website functionalities to please the increasing demands of tech-savvy customers. Those […]

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How to Select the Right Website Development Company

Selecting the right website development company is an important step.  There’s an endless sea of website development enterprises.  This can leave  people overwhelmed trying to figure out which platform to use.  Others simply go with whichever option is the least expensive however,  this can can lead to non-stop problems.  These issues can include website vulnerabilities, […]

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How to Create an eCommerce Website

It’s no secret that online businesses are growing at a much faster rate than brick-and-mortar storefronts.  Aside from customers wanting more convenient shopping options, online shopping provides ample opportunities for advertising and influencing, but it all begins with starting an eCommerce site.  If you’re at the stage in your business where you’re ready to create […]

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Top eCommerce Companies: How to be Great and Who is

Ecommerce has exploded over the past decade.  Many people have left their daytime jobs to start an online eCommerce site, allowing them to earn money from the comfort of their own home.  Amazon and eBay are two of the world’s top eCommerce companies and for good reasons: they understand eCommerce, they understand their customers, and […]

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Magento eCommerce: Overview

With a steady rise of online purchases over the last 20 years, it is anticipated that 17% of all retail sales in the United States will be from eCommerce by the year 2022.  As a full-service Magento ecommerce agency, IronPlane can assist with starting or expanding a current business to include an eCommerce component. What […]

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Common B2B Marketing Mistakes

B2B marketing is the process of companies selling products or services to other companies.  While the basic principles of B2B marketing are the same as those of consumer marketing, the decision-making process for B2B buyers is relatively different from that of regular consumers.  Therefore, it is important to adjust your marketing plan accordingly. Image via […]

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B2B eCommerce Solutions from Magento

Did you know that in 2017 B2B businesses earned $7.7 trillion globally?  B2B sales are huge right now and still growing.  If you don’t already have a B2B eCommerce strategy in place, you might be losing out on the B2B boom.  Studies estimate B2B eCommerce will top $1.1 trillion by 2020, accounting for more than […]

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Designing a Website: What Does it Take?

When it comes to designing a website, many factors come into play.  From style to functionality, there are countless ways to create the site that best reflects your company’s mission.  However, what exactly does it take to design a website? In the infographic below, we discuss the three most typical design approaches and what each […]

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